{"product_id":"how-to-argue-with-a-cat-a-humans-guide-to-the-art-of-persuasion","title":"Jay Heinrichs: How to Argue with a Cat [2018] paperback","description":"\u003cp\u003e\u003cb\u003eIf you can persuade a cat ... you can persuade anyone. This is the essential guide to getting your way. \u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eJay Heinrichs, award-winning author of \u003ci\u003eThank You for Arguing\u003c\/i\u003e and advisor to the Pentagon, NASA and Fortune 500 companies, distils a lifetime of negotiating and rhetoric to show you how to win over anyone - from colleagues and bosses, to friends and partners at home (and even the most stubborn of feline adversaries).\u003cbr\u003e\u003cbr\u003eYou'll learn to:\u003cbr\u003e\u003cbr\u003ePerfect your timing - learn exactly when to pounce\u003cbr\u003eGet your body language, tone and gesture just right\u003cbr\u003eThink about what your opponent wants - always offer a comfy lap\u003cbr\u003eLure them in by making them think they have the power\u003cbr\u003e\u003cbr\u003eThe result? A happy, hopefully scratch-free, resolution.\u003cbr\u003e\u003cbr\u003e\u003cb\u003e'Jay Heinrichs knows a thing or two about arguing' \u003ci\u003eThe Times\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003e'A master rhetorician and persuasion guru' \u003ci\u003eSalon\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003e'You got a bunch of logical engineers to inject pathos\u003c\/b\u003e\u003cbr\u003e\u003cb\u003einto their arguments ... it works!'\u003ci\u003e NASA engineer\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"Heinrichs, Jay","offers":[{"title":"New","offer_id":46503951991123,"sku":"9781846149573","price":9.6,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4001\/6057\/products\/heinrichs-jay-how-to-argue-with-a-cat-a-human-s-guide-to-the-art-of-persuasion-9781846149573-49020548415827.jpg?v=1681159663","url":"https:\/\/theirishbookshop.live\/products\/how-to-argue-with-a-cat-a-humans-guide-to-the-art-of-persuasion","provider":"Chapters Bookstore","version":"1.0","type":"link"}