{"product_id":"the-generation-game","title":"David McWilliams: The Generation Game [2008] hardback","description":"\u003cp\u003eAfter ten years of a boom and on the eve of a downturn, Irish society has been turned on its head by a \u003cb\u003eGeneration War\u003c\/b\u003e. The clear winners have been the middle-aged \u003cb\u003eJagger Generation\u003c\/b\u003e, enormously enriched by the property boom, while the younger generation - the cash-stripped \u003cb\u003eJugglers\u003c\/b\u003e - will be badly exposed as the credit wave recedes.\u003c\/p\u003e\u003cp\u003e Then there are the \u003cb\u003eBono Boomers\u003c\/b\u003e, wedged between the winners and losers, who are not about to grow up just because the economy is doing badly, preferring instead to enjoy life as \u003cb\u003epermalescents\u003c\/b\u003e - a permanently adolescent generation, too young to be old, too old to be hip.\u003c\/p\u003e\u003cp\u003e As the Jaggers, Jugglers and Bono Boomers struggle to maintain their slice of a diminished pie, David McWilliams explains how it's time to take stock, learn from history and harness the collective power of past generations. He argues that if Ireland can exploit its unique ecomonic resource - it's \u003cb\u003eglobal tribe\u003c\/b\u003e - Ireland as a nation will be reinvigorated. He believes that now is the time to play the \u003cb\u003e Generation Game\u003c\/b\u003e.\u003c\/p\u003e","brand":"Mcwilliams, David","offers":[{"title":"Very Good","offer_id":48957893968211,"sku":"XV80230706514","price":11.99,"currency_code":"EUR","in_stock":false},{"title":"New","offer_id":46785472659795,"sku":"9780230706514","price":28.57,"currency_code":"EUR","in_stock":false},{"title":"Good","offer_id":48957893935443,"sku":"XG80230706514","price":9.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0616\/4001\/6057\/files\/mcwilliams-david-david-mcwilliams-the-generation-game-2008-hardback-57067154309459.jpg?v=1727855583","url":"https:\/\/theirishbookshop.live\/products\/the-generation-game","provider":"Chapters Bookstore","version":"1.0","type":"link"}